I think it’s called DIRT, and the interface just blows you away..
Has anyone else seen the campaign for Cloverfield? I think it’s got to be the most daring/refreshing/fresh promo for a Hollywood movie in the past few years. Everything’s shrouded in a dark cloud of secrecy, nothing is revealed.
Apparently the teaser trailer (WATCH IT!) was attached to Transformers, which I didn’t watch. It doesn’t reveal the […]
My submission for this year’s Crowbar Awards, in the Napkins category.
Rationale – Saves The Day
The campaign is based on using plasters in mundane situations, where it, although insignificant, is enough to “save the day” and make the best out of a situation. The single-minded proposition here is that Hansaplast comes in handy and gets […]
BP recently launched a new ad campaign, which featured a TVC, traditional media, and mobile/online virals, including a game.
From the corporate press release:
BP is proud to launch Helios Power in the US – a new retail brand advertising campaign, which launches on April 4th. Helios Power shows BP’s renewed commitment to make things […]